J.C. Higgins

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The J.C. Higgins Logo, shown printed on a gas stove.

J.C. Higgins was the sporting goods brand used by Sears, Roebuck and Co. from 1908 to 1964. The J.C. Higgins branding featured baseball equipment, golf equipment, bicycles, and even firearms, including a wide variety of rifles, shotguns, and handguns.

These products were sourced from major manufacturers, and this applied to their firearms as well. They sourced their firearms from gun manufacturers such as Marlin and High Standard. Sears, Roebuck and Co. intended the firearms they sold to be affordable and utilitarian, consistent with other companies such as Montgomery Ward's "Western Field" branding.

After 1964, Sears replaced their J.C. Higgins lineup of products, with the "Ted Williams" branding. Many sporting items continued to be sold under this new brand name for quite a while, but Sears stopped selling firearms under the Ted Williams name (and altogether) in 1968, following the Gun Control Act of 1968.

As it turns out, "J.C. Higgins" was actually a real person. John Higgins, the namesake of the brand, began working at Sears in 1898 after emigrating from his home country of Ireland. He would eventually become Vice President of the company, and retired in 1950 as head bookkeeper. John Higgins did not actually have a middle name, but Sears believed the branding would look more presentable adding the "C" initial. John Higgins' expertise in sporting goods, or his status as a sports enthusiast, are not known.


J.C. Higgins Models & Manufacturers List

https://gun-data.com/sears_roebuck_guns.html

The website Gun-Data.com (linked directly above) has an incredible list of firearms sold by Sears, Roebuck and Co. It may or may not be the complete, exhaustive list of makes and models, but it should serve as a fantastic resource for anyone attempting to identify the original manufacturer and model number of their J.C. Higgins branded firearms. That data is listed below:

Sears Model Number / Catalog Number Manufacturer / Manufacturer's Model Number
1T Winchester Model 121 (Catalog # 273.27010)
2 C Winchester Model 131
2C Winchester Model 141 (Catalog # 273.27510)
2/57 Stevens Model 66
2/58 Stevens Model 66
3T Winchester Model 190 / 273.2390
3T Winchester Model 190 / 250
3T-A Winchester Model 190 / 290
4T Winchester Model 270 (Catalog # 273.2360)
5 Winchester Model 270 / 275
5T Winchester Model 270
6C Winchester Model 490
6C Cooey Model 64 / 64B
11.2 Stevens Model 238
18 Mossberg Model 183K
J.C. Higgins Model 20 High Standard Flite King 120 (Chambered in 12 Gauge)
31 Savage Model 521
35 High Standard Sport King P1011
J.C. Higgins Model 42 DLM Marlin Model 980 DL
49 / 80 Stevens Model 94
49.118 Savage Model 99 A
53A Winchester Model 70 A
54 Winchester Model 94
92 Stevens Model 39
93 Stevens Model 38
94 Stevens Model 237
95 Stevens Model 238
98 Stevens Model 37
100 Savage Model 58C / 59A
101.3 Stevens Model 237
101.4 Stevens Model 38
101.5 Stevens Model 37
101.12 Stevens Model 39
101.13 Stevens Model 86
101.16 Savage Model 6 / Savage Model 87
101.19 Savage Model 827
101.20 Stevens Model 15
101.22 Stevens Model 87M
101.25 Stevens Model 39A / Stevens Model 59A
101.100A Savage Model 95
101.451 Marlin Model 336
101.750 Savage Model 58A / Savage Model 58B / Savage Model 38A
101.1381 Springfield Model 18 / Springfield Model 951
101.1620 Savage Model 530 / Savage Model 311
101.1700 Savage Model 94
101.1750 Savage Model 94
101.1760 Savage Model 94
101.10040 Savage Model 94 Series K
101.10041 Savage Model 94 Series K
101.51004 Savage Model 94
101.51009 Springfield Model 944A
101.51013 Springfield Model 944A / Springfield Model 944Y
101.51024 Savage Model 94
101.51026 Savage Model 94
101.512220 Savage Model 311C (Chambered in 12 Gauge)
101.512230 Savage Model 311C (Chambered in 20 Gauge)
101.538840 Savage Model 34 / Savage Model 65
101.548881 Savage Model 980 / Savage Model 987
101.353830 Stevens Model 89
102 Stevens Model 240
102.25 Stevens Model 520A
102.35 Savage Model 521
103.4 Marlin Model A1
103.5 Marlin Model 90 (Chambered in .22lr / .410 Bore)
103.7 Marlin Model 90 (Chambered in 16 Gauge)
103.8 Marlin Model 100
103.10 Marlin Model 90 (Chambered in 22lr / .410 Bore)
103.11 Marlin Model 90 (Chambered in 16 Gauge)
103.16 Marlin Model 90 (Chambered in 16 Gauge)
103.223 Marlin Model 90 (Chambered in 12 Gauge)
103.2275 Marlin Model 122
103.350 Marlin Model 90 (Chambered in 12 Gauge)
103.370 Marlin Model 90 (Chambered in 20 Gauge)
103.1977 Marlin Model 101
103.1981 Marlin Model 81
103.1982 Marlin Model 81 DL
103.2236 Marlin Model 90 (Chambered in 16 Gauge)
103.2237 Marlin Model 90 (Chambered in 20 Gauge)
103.18800 Marlin Model 80
103.19770 Marlin Model 101
103.19771 Marlin Model 101